Last Update: 26 December 2025
Get ready for Harley-Davidson 2021 product launch! Throughout Harley-Davidson’s 118-year history, the brand has never brought the entire world together to experience the debut of all-new Harley-Davidson motorcycles. On January 19th, 2021, that all changes! With a single global virtual event Harley-Davidson will announce new 2021 motorcycles, parts and accessories, riding gear and apparel.
Those who participate will hear from Harley-Davidson leadership, product experts, and passionate enthusiasts who are leading and shaping the industry on all that’s coming to Harley-Davidson dealerships in 2021.
Motorcycling’s New Approach to Product Launches
The global virtual launch is part of the company’s streamlined and overhauled method to bringing products to market for customers. Earlier this year, Harley-Davidson announced significant shifts including streamlining its planned product portfolio by 30 percent, shifting it’s new model year debut to align with the start of the riding season and amped-up marketing efforts to drive desirability and maximise impact in the market
Adventurer Jason Momoa Shares his Passion
American actor, producer and motorcycle enthusiast Jason Momoa will play a key role in the Jan. 19th event. Forever seeking new adventures, Momoa will share his thoughts on how Harley-Davidson’s upcoming Pan America motorcycle has expanded his passion for Harley-Davidson and created new opportunities to explore endless horizons beyond paved roads.
Stay Tuned for Pan America Global Reveal February 22nd, 2021
Harley-Davidson’s all-new Pan America 1250 adventure touring motorcycle will be previewed in the Jan. 19th H-D 21 virtual launch experience. Harley-Davidson will be bringing the world back together on Feb. 22, 2021, to reveal the motorcycle’s full details in a separate digital event with the spotlight on the new Pan America motorcycle.
More reveals include:
- 2021 XL 1200NS
- 2021 FXFBS
- 2021 FXLRS
- 2021 Road King
To take part in the H-D 21 virtual launch experience, register now at www.H-D.com/21
